Creating the perfect Tweet is an art and requires some serious thought. Don’t send off poorly constructed sentences, irrelevant statements, and make your point like it’s a newspaper headline.

Sending a simple Tweet may seem like an easy task, and essentially it is. You only need to find 140 characters to use and hit send. That is a very short writing assignment, so it might appear to be easy enough. The real trick to Tweeting is finding out exactly how to say what you want to say in just a few words. Those who have never tried it might not see the problem. It really isn’t easy to make a solid point, lure your followers to click on a link to find out more, or peak their curiosity and entice them to watch your video, read the full advertisement, or read your blog post.