Google will give your website a PageRank. PageRank reflects Googles view of the importance of your web page(s) by considering more than 500 million variables and 2 billion terms. Yes, it is somewhat comprehensive and with a series of simultaneous calculations requiring only fractions of a second, your website is given a page rank.

Why is PageRank so important? Without a good PageRank, there is a good chance that you won’t be found. With the amount of websites out there, Google doesn’t even have the capacity, nor the need to index them all. Google in 2005 claimed to have 69.5% of all websites indexed, so having a good PageRank not only helps you get noticed by Google, but on several other search engines as well.

There are several ways to improve your page rank. A hyperlink to your website from another website that has a high PageRank for example is a great way to get your website a vote of support. Social Networking sites like Twitter and FaceBook are also starting to have a huge effect on the amount of traffic one may receive to their websites and it is becoming more and more apparent that both Twitter and FaceBook is having an impact on your visibility by popularity.

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